2004 Lead Management Marketing Penetration 
InsideSales.com
MAY 20, 2021
Most solutions require a ton of mapping to CRM, then market it as “flexibility”. Marketing creates duplicates inside of Salesforce. Sales blames Marketing for feeding them crap leads. Marketing blames Sales for not working leads. ACCOUNT PENETRATION. This is how data silos emerge. EMAIL REPORTS.
InsideSales.com
MAY 20, 2021
Most solutions require a ton of mapping to CRM, then market it as “flexibility”. Marketing creates duplicates inside of Salesforce. Sales blames Marketing for feeding them crap leads. Marketing blames Sales for not working leads. ACCOUNT PENETRATION. This is how data silos emerge. EMAIL REPORTS.
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