Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing
Cience
NOVEMBER 6, 2019
Online tools are a complement to, not a substitute for, in-person dealer visits, and car buyers are very discriminating in their use of these tools. Philip Krim is a co-founder and CEO of Casper Sleep, the mattress firm started in 2014 as a purely online provider. less than 1% of the 40 million used cars sold in the U.S.
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