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4 Reasons Women in Sales Rock at Account Based Selling

No More Cold Calling

Women know how to build relationships that matter. You may have already heard about the Google software engineer who wrote a 10-page memo explaining why women are incapable of doing a man’s job in Silicon Valley—namely that we’re neurotic and lack professional drive. Women in sales also know a thing or two about unconscious biases.

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Want Referrals? Ask Women [September Referral Selling Insights]

No More Cold Calling

The responses got me thinking about why women in account based sales are especially adept at referral selling, and why women receive ( and give ) more referrals than men—many times unsolicited. The best salespeople I know are women.” Because women: Build strong relationships and earn clients’ trust.

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