Advertising Buyer Persona Constant Contact Prospecting 
SMEI
MARCH 10, 2022
By researching your target audience, you’ll be able to create marketing materials that appeal to them and begin reaching prospective consumers effectively. Developing a buyer persona is an important part of your target market research. A buyer persona is a fictional representation of your target audience.
Nutshell
NOVEMBER 25, 2020
Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers. This also led to more distinction between various marketing avenues, such as commercial advertising, social media marketing, and search engine optimization.
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