Advertising Buyer Eloqua Inside Sales 
OutboundView
SEPTEMBER 20, 2018
B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc. They hire five inside sales reps before they have the tools and processes to make inside sales successful. Buyer Personas. Who’s your buyer? Make them tangible!
Sales Hacker
OCTOBER 7, 2021
Using her 20+ years of trench experience in B2B tech sales and support, Anita teaches sales professionals around the globe how to leverage key principles of human psychology to help buyers make a decision in the seller’s favor. Be yourself; you are a woman in sales; don’t try to be a female salesman.
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