Nutshell

JANUARY 30, 2020

A finely-tuned CRM tracks and utilizes all of the tiny pieces of data generated by prospects all the way from the tippity-top of the funnel until the moment they sign that sweet, sweet contract. Who’s attending webinars. If a prospect isn’t clicking anything, they might not be a solid lead. Tracking source to sale.

Top of Funnel 155

Top of Funnel CRM Webinar Metrics Marketing 155

Sales Hacker

JULY 11, 2018

The technology can also be used to deliver geolocation-specific advertisements across all the sites a customer visits after interacting with your brand. The data is presented to you in real time, through alerts to your inbox, so that you can take action as quickly as possible to avoid losing a great prospect. Mailing List Builders.

Lead Generation 64

Lead Generation Lead Rank Lead Scoring Leads 64

Nutshell

NOVEMBER 25, 2020

Before email marketing was commonplace, marketers used advertisements, fliers, coupons, and other distributed promotions in order to build their audience and reach potential customers. This also led to more distinction between various marketing avenues, such as commercial advertising, social media marketing, and search engine optimization.

Marketing 143

Marketing Webinar Metrics Email Marketing Top of Funnel 143

Sales Hacker

SEPTEMBER 2, 2019

Some of the most effective lead generation activities today include digital marketing, cold emails, cold calls, SEO, webinars, paid search, social media, and online advertising. Rented attention is like old-school advertising. Speeches, webinars, and other presentations. These concepts? Blog posts, articles, and books.

Lead Gen 83

Lead Gen Paid Content Lead Generation Sales Qualified Lead 83