B2B Marketing Guide
OutboundView
SEPTEMBER 20, 2018
B2B Marketing and Sales teams need to be testing things like outbound marketing, paid advertising, PR, events, etc. If you are familiar with marketing automation tools like Hubspot or Eloqua , this would be a similar type of tool geared toward your sales team. How can you create a piece of content to outrank IBM, Oracle, and SAP?
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