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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

Arts & Entertainment, Construction, Human Resources, Legal & Government, and Real Estate have the highest open rates. As a bonus, after you find out your benchmark we provide the tips and tools for you to improve your open rate by up to 11%. Construction: 45%. Event Services: 35%. Arts and Entertainment: 47%.

Industry 138
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14 Pro Tips for Running a Successful Business

Hubspot Sales

Others, like construction and transportation, have rates that are lower. According to research, though, there are a few that are more common than others : No need : A great service or product will get you nowhere if there's zero need for it. Identify and use those tools that can help you optimize your business.