article thumbnail

B2G sales: How tiny startups can sell to government agencies

Close.io

Here's how a tiny company started closing huge deals with federal government agencies—and how you too can get started in B2G (business-to-government) sales. What is B2G? B2G stands to business-to-government. How a tiny startup accidentally discovered the B2G business model. Why sell to the government?

B2G 91
article thumbnail

18 essential sales KPIs: What to measure and how to track everything

Close.io

Why it’s so important to track your monthly sales growth: Using monthly sales growth as a sales KPI gives you actionable insights you can use to optimize your sales processes, strategies, and product priorities. For example, If you implemented a new sales strategy and your MRR is declining, you’ll want to figure out why.