Digital Marketing Takes Center Stage
Sales and Marketing Management
FEBRUARY 8, 2021
Westerman and Bonnet report that in a 2018 survey they conducted of 1,300 executives in more than 750 global organizations, only 38% said their companies have the digital capability needed to become digital masters, and only 35% said they have the leadership capability to do so. “We Reskilling to Remain Competitive.
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