Remove Direct Mail Remove Incentives Remove Marketing Remove Telemarketing
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Advice to Steve, a Down-and-Almost-Out Sales Manager: Telemarket Old Leads First!

Pointclear

How many sales inquiries did Marketing give you, on average, per month for the last year?” My advice to Steve is that when sales are needed in the fourth quarter, first telemarket old leads (older than 3 months), generated on products in stock. The telemarketing time amounted to about 250 hours, over four weeks.

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25 Ways to Build Your Prospecting List By C.J. Hayden

Sales Training Advice

While it’s true that networking, referrals, and other relationship-oriented marketing strategies are superior ways to build a professional services business in the long run, the problem can lie in that word “long.” How can you get started building your prospect list and jump-start your marketing? Here are 25 ideas.