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7 Key Elements of a High-Converting Sales Funnel

Sales Hacker

For example, you could send them free eBooks or white papers, connect with them on social media, or make them a special offer. Lead-nurturing email campaigns. That makes sense, but you must also nurture your leads so they move from the “awareness” stage to the next steps of the sales funnel.

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Sales tactics encyclopedia: 15+ strategies for prospecting, qualifying, and closing

Nutshell

Getting traffic is the first steps to collecting leads. From there, you can employ lead capture tactics. A lead magnet is an incentive that you offer to your website’s visitors in exchange for their email and any other contact information you’d like to collect. Present the offer using a lead capture form or landing page.

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A complete guide on Email Automation

Salesmate

These workflows are immensely effective for lead nurturing and driving sales from potential customers along with the existing ones. Let’s assume a customer visits your website and downloads an eBook or fills out a form, etc. Understand the situation they are in so that you can curate your incentives for these customers.

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7 Tips for Automating B2B Lead Generation

Sales Hacker

Choose the type of B2B lead generation strategies that are relevant to your audience and carefully plan each stage. The best B2B lead generation strategies comprise plans for attracting leads, nurturing, and converting them. Map out a few milestones for your B2B lead generation strategy. Contests and giveaways.