Eloqua, Field Sales, Inbound and Software

PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Pointclear

AUGUST 30, 2012

Outbound vs. Inbound and the Need for Immediate Proactive Contact. Click to start video at this point — Craig talks about how the outbound marketing vs. inbound marketing debate can be confusing and says the best companies have a mixture of both. He adds that inbound marketing “takes time, and it takes a lot of effort.

Software

Software Software B2B Top of Funnel

Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

JULY 11, 2011

It was interesting to see all three companies use similar descriptions in their SEC filings for both their sales and marketing activity and their market challenges. Sales and marketing activity. Selling subscriptions via a direct sales force. Sales force efforts include field sales and inside sales teams using the phone.

Outsourcing Services

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite

Sales Pro Central

PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Webinars

Stay Connected