Product Led Growth: Turning Salespeople into Sherpas
Sales Hacker
JANUARY 16, 2020
Instead, they have a sales team that proactively reaches out to certain accounts before they run into barriers. They may even offer incentives, like a discount for paying upfront, to make the expansion process more appealing. PLG companies do have a sales team, but PLG salespeople act very differently from your average sales person.
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