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Analysing the impact of the ‘Amazon Effect’ on B2B Sales

Artesian Solutions

According to an InsideSales study up to 50% of sales go to the sellers that is first to respond, because the first to respond is best able to frame the conversation and define the value proposition. Have you helped them exploit a previously untapped market opportunity? Solid engagement strategy. Then reach out to them.

B2B 45
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Inside vs. outside sales: Which suits you best?

PandaDoc

In other words, you can use the sales data from high performing teams to create goals and teach lower-performing teams how to catch up. It’s not just something that’s limited to your sales teams, either. A key element in how to write a marketing plan is to make sure it aligns with your sales goals.