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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

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“On the face of it, it does seem that the [B2B] industry doesn’t move at the pace that it should in adopting technology,” says Aditya Gupta, assistant professor of marketing at Texas State University and a former product development leader at IT and telecommunications firms. They learned to use the software better.

Marketing 252
article thumbnail

The Age of Automation for Sales and Marketing is Here

Zoominfo

“On the face of it, it does seem that the [B2B] industry doesn’t move at the pace that it should in adopting technology,” says Aditya Gupta, assistant professor of marketing at Texas State University and a former product development leader at IT and telecommunications firms. They learned to use the software better.

Marketing 130