2005, 2018, Channels and Software

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Learning to Love the Art of Sales (As a Technical Founder) with Ross Mason, Founder of MuleSoft (Europa Video + Transcript)

SaaStr - Sales Strategy

JULY 30, 2018

Ross : I think probably the biggest evolution, actually, is this understanding that software in a silo isn’t working for businesses. Ross : I think for enterprise software that’s really true. Again, it was because we weren’t just selling software. perspective watching the evolution of the industry as a whole?

Scale

Scale Video Hiring Enterprise

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

OCTOBER 7, 2021

Sales Strategist, Top 50 keynote speakers, Best Selling author of Heart and Sell-(chosen as the textbook for Harvard’s Strategic Selling course) Top Voice on LinkedIn 2018. Following Sailthru’s sale to CM Group in 2018, Cassie took on the expanded role of Chief Customer Officer for CM Group’s 200MM+ martech portfolio.

Hiring

Hiring Ideal Customer Profile Top of Funnel Lead Rank

Sales Pro Central

Learning to Love the Art of Sales (As a Technical Founder) with Ross Mason, Founder of MuleSoft (Europa Video + Transcript)

170+ Women in Sales Share Their Career-Defining Aha Moment

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