2005 Advertising Demand Generation Trends 
The ROI Guy
MAY 4, 2006
A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? For historical perspective, in 2005 technology marketing spending was up 6.4%, in 2004 spending was up 5.8%, while in 2003, tech marketing spending was down 1.7%. On average, IT firms invest 3.6
Sales Hacker
OCTOBER 7, 2021
In 2005 I co-founded Altify, a Dublin-based global SaaS business focusing on sales and sales best practices. Sellers who strive to stay on top of market trends, understand their customers’ business and serve as true subject matter experts are of incredible value today. “Always deliver more than expected! Kristina McMillan.
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