Corporate Visions
NOVEMBER 7, 2019
In 2015, an average of 5.4 people needed to formally sign off on each purchasing decision. Because of this, salespeople are commonly pressured to get familiar with the personas of several different decision-makers, and tailor multiple messages to each person’s specific needs.
Pointclear
OCTOBER 1, 2015
That’s what I set out to find when I presented this question to fellow industry experts: According to a report by SiriusDecisions, 2015 State of Account-Based Marketing (ABM), more than 60 percent of companies plan to invest in technology for ABM to better align sales and marketing over the next twelve months. You have to bear hug sales.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Pointclear
JULY 7, 2015
My question to you and top industry experts is this: As we enter the second half of 2015, have companies made the adjustments necessary to utilize lead scoring or is the status quo killing results? VS. I am Abe Lincoln at ACME, and I am the ultimate decision maker. I am invisible to you. If not, why not?
Sales Hacker
OCTOBER 7, 2021
Becky Kuperhand is a Managing Partner at Apex Assembly, where they unite F2000 decision makers to solve critical business challenges at IT and IT Security executive forums. Grew up in Michigan, in 2015 Amazon moved me to the Bay Area working in supply chain. Becky Kuperhand. Sales is tough, but women are tougher. Sam Hietsch.
Tony Hughes
MARCH 13, 2018
To win in 2015 you're going to have to go so old school and new school at the same time, applying a dizzying array of multi-disciplinary principles that will give you an invincible edge. Understand each others' pain and come to the center with insight generation which leads to demand generation rather than reactive servicing of demand.
Expert insights. Personalized for you.
100 
Let's personalize your content