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How Does 2023 Go Down in Selling History? Mereo Principals Share These Reflections

Mereo

Although we are approaching a new year, many of 2023’s selling challenges will continue to impact your B2B organization’s 2024 performance. Some initiatives were cut altogether, while others were paused until later in 2023 or even 2024. In 2023 we certainly saw some softness in B2B purchasing.

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How to Create a Revenue Plan With Sales In 5 Steps

Product Management University

According to a Gartner Group article in January 2024 , they expect AI software to grow at a CAGR of 19.1% Do you add more horsepower to your demand generation efforts? (a You just have to look at the market a little differently. Let’s say you have an artificial intelligence (AI) software platform. over the next 6 years.

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How to Build An All-Star Go-to-Market Team

Highspot

Demand Generation Specialist Responsibilities: Focuses on lead generation and creating demand for the product. Find out more about sales enablement: What is Sales Enablement: The Definitive Guide for 2024 Empower Your Go-to-Market Team with Highspot Not every GTM team is created equal.