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E-commerce That Avoids Channel Conflict

Sales and Marketing Management

No B2B buyer wants to hear that from a vendor when they place an order the old-fashioned way, by phone. The best way to prevent this undercutting and resolve disputes is through a minimum advertised price (MAP) policy, under which channel partners agree not to sell below the MAP for any product. Author: Sean Parnell “Wait?—?let

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6 Facebook Marketing Tips for Real Estate Agents

SocialSellinator

From an advertising perspective, you're missing out if you don't spend some time on social media platforms looking for potential leads and getting that much closer to the people who matter most-your customers. Let's start with some important advertising tips. There are three basic ways to target people with Facebook advertising.

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5 Stages of a Social Media Marketing Funnel: Optimize Your Strategy

SocialSellinator

Educate them about your product or service. This can happen through paid advertising, organic reach, or word-of-mouth. For example, in the Awareness stage, you can use Facebook advertising to target potential customers in your demographic. The key to this stage is education. Engage with them and build a relationship.