Marketing Accountability: Can Sales Afford Not Knowing the ROI on Marketing Spend?
Sales Hacker
SEPTEMBER 13, 2021
Spontaneous (SME). It was made a team effort to evaluate campaigns and while running a campaign the conversion ratios in the funnels are monitored together. While defining your marketing strategies, consider how the funnel will look. Extend your funnels by including CLV. Responsible (nationals).
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