Partners in Excellence

NOVEMBER 4, 2012

I’ve been quoted a lot about my view that Big Data and rich analytics are the “pot of gold at the end of the rainbow” for sales and marketing. These have the greatest potential in driving both sales effectiveness, but also customer experience of anything that I’m seeing.

Lead Rank 89

Lead Rank Lead Scoring Sales Qualified Lead Leads 89

Sales Hacker

AUGUST 18, 2020

Leveraging the next generation of artificial intelligence, the platform allows sales reps to deliver consistent, relevant, and responsible communication for each prospect every time, enabling personalization at scale previously unthinkable, unimaginable, impossible. Sam Jacobs: Do you sell to the chief marketing officer?

Lead Rank 106

Lead Rank Scale How To Travel 106

Sales Hacker

JUNE 12, 2018

You don’t hire a kid out of college and make him a pilot for Delta Airlines without training. If you’re going cheap on data and sales tools , you’re dead. Not only because it’ll be harder to engage prospects, but also because the workflow is so frustrating that your reps will quit. Emojis anyone?

Scale 74

Scale Hiring Ideal Customer Profile How To 74