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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

That’s the difference between missing your quota and handily beating it. Event Services: 35%. Insurance: 38%. What is the average email open rate for event services companies? From a sample of over 75,000 emails, the average open rate for the event services category is 35%. Business and Industrial: 41%.

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2010 vs. 2020: 9 Sales Strategies That Changed Dramatically in the Last Decade

Hubspot Sales

According to the Bureau of Labor Statistics , from 2008 to 2010 consumer spending decreased in the areas of food, housing, entertainment, personal insurance, pensions, apparel, and services. 63% of consumers value personalization as a standard of service and want to be recognized as an individual when engaging with brands.