Day 1 Twitter Recap-Sales and Marketing 2.0 Conference

Fill the Funnel

Gerhard Gschwandtner & Aaron Kahlow framed the day by stating the need to have sales and marketing teams working together and then recognizing that the audience is split about 50/50 between sales and marketing for the first time. Speakers and topics included: Sales & Marketing Diagnostics: A 360 degree view from a CEO, VP Marketing & VP Sales. Mike Belongie, VP Sales, Axonom. Renee Gellatly, Marketing Manager, Demand Creation at NetApp, Inc.