Insight Selling- How to sell value & differentiate your product with Insight Scenarios.
Insight Demand
JANUARY 17, 2014
Selling value to B2B buyers today can feel like trying to stop a freight train that’s hurtling towards the sales graveyard of commoditization and discounting. Today, an empowered buyer has done research, has a clear idea of his or her firm’s needs, and how much the firm is willing to pay. What this buyer wants is insight.
26 
Let's personalize your content