Sales Insight into "No-Brainers"
Customer Centric Selling
JULY 30, 2014
By John Holland, Chief Content Officer, CustomerCentric Selling® - The Sales Training Company. Image courtesy of Imagery Majestic at FreeDigitalPhotos.net. As with many selling issues, the problem is that this term is taken from an inside-out view rather than an outside-in customer/buyer perspective.
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