Chorus.ai

APRIL 11, 2022

What does building a truck factory have in common with selling software? And while he probably won’t need to put on a hard hat anytime soon, overseeing sales and marketing operations for a B2B software provider has offered plenty of opportunities to use the same skills that helped him in manufacturing. That’s how Scott Sutton sees it.

Cost per Acquisition 117

Cost per Acquisition Revenue Cost per Lead Lead Rank 117

Zoominfo

JANUARY 5, 2023

A few years ago, companies looking to expand into new markets and territories might see a big budget as the surest sign of a serious campaign. It’s been a key part of our ability to scale to more than 30,000 customers worldwide while improving match rates, driving down our cost per lead, and getting more aligned with our sales team.

Cost per Lead 130

Cost per Lead Demand Generation Targets Demand Generation Lead Rank 130

SBI

OCTOBER 17, 2011

The solution is particularly well suited for companies that use traditional or integrated marketing campaigns, and are primarily interested in identifying who is interested in their products and services and when would be the best time to call their prospects. That is, which leads should our reps not spend time on just yet?

ActiveConversion 76

ActiveConversion Jigsaw Lead Rank Lead Scoring 76