GDPR lawful data processing – why is insight so important? [Here’s Why]
Artesian Solutions
APRIL 26, 2018
Out-reach campaigns are one of the key ways to attract new customers, and whilst multi-channel out-reach is essentially unaffected by GDPR when the target is business (corporate) subscribers, the all-important customer value rules also haven’t changed – customers are still put off by mass broadcasts. Protecting vital interests.
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