The Appliance of Email Science: Consumer Appliances Poised for a Strong Peak Sales Season
Appbuddy
NOVEMBER 18, 2021
Expect email to remain a strong channel. Since email drove 20 percent of holiday web traffic in 2020, this channel should be a priority. After receiving a marketing email, recipients might write a product review, post on social media, phone customer service, or visit a brick-and-mortar store.
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