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Business Value Summit Interview – Getting The Most from your Business Value Program

The ROI Guy

Communicating the value of Windows 10 Enterprise, beyond a features discussion, is essential to justify the additional license fee. The campaign was a success, with 100 assessments delivered a month, fueling large enterprise migrations and software assurance licensing deals, and accelerating migrations by 6 months or so.

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B2B Marketing Guide

OutboundView

If you’re responsible for budget allocation across sales or marketing (Head of Sales or CMO), this guide is for you. If you’re interested in learning new tactics around driving top-of-funnel activity (sales management and individual contributors in sales and marketing), this guide is for you. Mixmax (SMB).