article thumbnail

How to Make Your Sales Enablement Roar Like a Ferrari

SBI

Today, your Sales Enablement inputs are anything but homogeneous and can differ based on channels, sales skills, buyer journeys, content, and so on. You might be dependent on more than one channel for acquisition. You likely have targets for customer retention, as well as for converting anonymous visitors.

article thumbnail

Sales Hacker’s 35 Most Influential Women in Sales

Sales Hacker

Amy Appleyard is an experienced, strategic sales leader with demonstrated success in overseeing cross-functional teams to improve the customer experience, drive sales and increase retention in both Distribution as well as SaaS-based sales organizations. Tracy Eiler – CMO at InsideView Technologies | Author.