TSE 1281: Salespeople Love / Hate Relationship With CRM and How To Get Value From It
Sales Evangelist
APRIL 23, 2020
CRMs are a great way to hold data but it doesn’t offer solutions on how to utilize this data in a way that reflects real time engagement with customers. Kevin Knieriem is the Chief Revenue Officer at Clari, a revenue platform for companies in Toronto. Starting with Siebel Systems, Kevin hasn’t seen much change in CRMs.
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