The Evolution of CRM: What’s Next?

Miller Heiman Group

The first major wave of computer-based CRM hit in July 1993, led by Tom Siebel, who designed the landmark on-premise CRM product, Siebel Systems. A full decade earlier, Kate and Robert Kestnbaum paved the way for Siebel when they pioneered the concept of database marketing, an electronic hub of customers, prospects and commercial contacts. Notice anything different? Don’t worry, your eyes aren’t playing tricks on you.

We Drink Our Own Champagne: Cheers to Happy Selling!

Velocify

In my sales career, I have used Goldmine, ACT, Microsoft Access, Siebel CRM, Right Now Technologies, Netsuite and also Salesforce at three previous companies. I have been in technology sales for more than 16 years—six of which have been at Velocify.

Differentiation, Dissimilarity, Disruption

Partners in Excellence

What Salesforce.com was selling in competition to Oracle/Siebel, wasn’t really a competitive CRM system, it was selling a different way of viewing the implementation/installation/support problem. Recently, I was being interviewed on value creation and differentiation.

CRM: 15 Years Later, now a friend

Your Sales Management Guru

Sales force automation (SFA) systems hit the market in the 1980s, but it wasn’t until Siebel’s release in the mid-90s that they gained a foothold in the enterprise. SFA/CRM 15 Years Later: Now It’s Every Rep’s Best Friend. This week, I thought you might like to read someone else’s article and my comments regarding the article. My comments are first.

CRM 54

Holiday Wish 1: On-demand CRM Solutions

The ROI Guy

The hottest news in CRM, are for on-demand solutions from companies such as salesforce.com, Right Now and Up Shot (Siebel on-demand). Being that the holiday season is upon us, its time for wish lists - and for small and medium business executives, there are no shortages of priorities to address. This week I’ll address what I feel should be the tops of any IT wish list for your organization.