Partners in Excellence

MAY 1, 2024

But we revel in the data and analytics we have at our fingertips. We talk about the importance of leveraging social channels, measure our success by numbers of connections/followers and likes. We read the right books, take the right sales training, listen to the right podcasts, but we fail to apply the principles in those.

Revelation 122

Revelation Lead Gen Scale Face-to-face 122

Alice Heiman

MARCH 12, 2024

Embracing Training and Defining Roles One of the first hurdles to overcome is the fear of the unknown and the potential for missteps online. Gillum points out, “ They want training…they want to know how to do it right. His career follows the pipeline. Starting at the bottom closing deals as a sales rep.

Social Media 75

Social Media Media Revenue Top of Funnel 75

Partners in Excellence

FEBRUARY 7, 2013

Great organizations are leveraging social channels, complementing the content, responding to the continued customer need for information and education — the way they prefer to be informed and educated. Marketing becomes the primary channel to the customer for much of their buying process.

Top of Funnel 103

Top of Funnel Marketing Lead Rank Sales Qualified Lead 103