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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

Through the decades, the coaches, consultants and idea generators who help sales and marketing teams improve their performance have made storytelling a staple of their message. They can be more in the moment and available to inform the customer. Strong stories can turn an otherwise mundane business process into a competitive edge.

Marketing 226
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Overloaded And Overwhelmed

Partners in Excellence

All of us, customers, sales people, marketing, customer service—everyone, daily face a number of converging forces which adversely impact our own and our organizations’ performances. But fast forward to today, organizations, our customers and ours, are running very lean.