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Marketing Goes Way Beyond Paid Advertising

Increase Sales

Networking including trade shows. What are the demographics and psychographics of your ideal customer? Share on Facebook. Now you must craft a marketing plan that attracts attention in an entirely different way. This plan includes the following areas: Internet including your website. Direct mail. Professional development.

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Personal Branding in Sales: An Introduction

Janek Performance Group

Prospects at trade shows attended dozens of booths and likely meet hundreds of people. If I just go through the motions and act like every other rep at the show, why would the attendee remember me? You’ve seen it before – an argument breaks out on someone’s Facebook status and the original poster says, “It’s my page!