Remove Customer Service Remove Distribution Remove Margin Remove Trade Show
article thumbnail

Can Distributors Reduce Price to Attract Customers?

Distribution Pricing Journal

Understanding Price Reduction Discounting is a familiar tactic when trying to win large jobs in distribution. A distributor may decide to lower the price of their products or services making them appear to be a more affordable choice. The Reality of Pricing in Distribution You may be familiar with the concept of price elasticity.

article thumbnail

Go To Market Strategy Guide: Use Our Proven Template Framework

LeadFuze

This means understanding the target market and what they need, having a compelling message for them about how your product solves their problems or meets their needs, determining appropriate pricing for this customer base as well as distribution plans. How can you differentiate your product or service from the competition?