Sales and Marketing Management

JUNE 1, 2018

“Whether it’s this year, 10 years from now or 100 years from now, a marketer’s success or failure will come down to one crucial skill: the ability to be an engaging and persuasive storyteller,” stated Amit Bivas, head of marketing at Optimove, makers of software that collects data to enhance customer relationships.

Marketing 226

Marketing Telemarketing Scale Education 226

LeadFuze

JULY 25, 2021

When you provide a service, either physical (like a marketing agency) or software (like a SaaS) it can be like that. Finding new clients is the fuel that drives growth in any company, but for those who use recurring revenue models—You have to keep on selling your product every month. Communication is the same way.

Lead Rank 124

Lead Rank Lead Scoring Top of Funnel Churn 124

Factor 8

AUGUST 8, 2019

You may see them termed as “Renewal Reps” but with the sky-rocket maturation of the SaaS industry, smart companies have their eye on more than just renewals. Account Managers require similar skills but are likely not selling/managing a software product.

Inside Sales 31

Inside Sales Hiring Lead Rank Top of Funnel 31