Remove Demand Generation Remove Influencer Remove Leads Remove Manticore
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The Pipeline ? How Marketing Can Help Sales After the Handoff

The Pipeline

Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. Marketing automation integrated with CRM helps to bridge that chasm that used to serve as a dividing line between unknown entities and qualified leads acceptable for sales pursuit. January 2008. December 2007.

Manticore 217
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Demand Gen Cloud: Funnels and Pipelines are Old School

Green Lead's B2B

I took a different approach to the discussion, and came up with the concept of a Demand Gen Cloud: With the advent of Social, Sales and Marketing 2.0 The influence of content and word of mouth jumps them from side to side to back and down again. The demand gen funnel is now in the cloud. They jump around.