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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Account-Based Marketing. AB Testing (or Split Testing) is an experiment involving two variants, usually for measuring and comparing market response to each. Accounts Payable refers to an accounting entry denoting the amount of short-term monetary obligation your company owes its suppliers, vendors and other service providers.

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

80/20 Sales and Marketing. This one happens to be the one I’ve referred to the most. It is a classic book you’ll reference throughout your career. Growth requires taking market share from your competitors, while they try to do the same to you. Money: Master the Game. The Sketchnote Handbook. Jab, Jab, Jab, Right Hook.