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Mastering ABM: How 3 Marketing Teams Built Effective Strategies

Zoominfo

The difference-maker for modern GTM success is an ABM platform that combines high-performance tools with the most accurate, broadest data coverage and up-to-the-minute market insights. With MarketingOS, NetSPI was able to effectively target audiences in just a few clicks, generating a 61% increase in opportunities in just one quarter. “As

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

Based on an exhaustive study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. It is a classic book you’ll reference throughout your career.

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170 Sales Terms From A – Z: The Updated Glossary of B2B Sales Definitions

Sales Hacker

Demand Generation. Global Business Unit (GBU) is a semi-autonomous component of a multinational corporation that focuses on a specific industry vertical or a specific set of functions, products or services, operating on a global scale. Implement corrections or remedial actions. Deal Closing. Decision Maker. Direct Mail.

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PODCAST 88: Establish Strong Sales Motion – Do it Yourself First w/ Pete Kazanjy

Sales Hacker

As a serial founder, Pete has built up an impressive library of knowledge on scaling businesses and optimizing sales motions. Why your ability to teach sales reps will help scale your business. Take control with a DocuSign agreement cloud, a suite of tools that automated sales contracts and quotes all in your CRM.

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