IS IT TIME TO RENOVATE YOUR GO-TO-MARKET ORGANIZATIONAL STRUCTURE?
Mereo
NOVEMBER 15, 2023
2) THE GRAYING OF LINES BETWEEN SALES AND MARKETING RESPONSIBILITIES Many sophisticated B2B organizations are seeing their sales and marketing responsibilities blurring and overlapping. Do they align to a market program or a selling territory? They sat in the regional office with a sales team of six to 10 people.
Let's personalize your content