Many Sales Leaders Still Ignore Customer Retention

Sales and Marketing Management

Despite understanding the importance of selling to existing companies, too many sales leaders continue to emphasize customer acquisition at the cost of customer retention. The post Many Sales Leaders Still Ignore Customer Retention appeared first on Sales & Marketing Management.

To Keep Your Best Employees Start Spelling ‘Retention’ with Three Rs

Sales and Marketing Management

The post To Keep Your Best Employees Start Spelling ‘Retention’ with Three Rs appeared first on Sales & Marketing Management.


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Top 3 Customer Retention Metrics

SBI Growth

“Our customer retention is excellent. We only lose 5% of customers per year, so our retention is 95%.”. Article Corporate Strategy critical metrics Customer Retention making your number Mike Spence retention retention metrics retention rate revenue growthDoes this sound familiar? If so, you have probably also been caught off guard when your board double clicks on this number.

Onboarding As a Retention Tool

Sales and Marketing Management

The post Onboarding As a Retention Tool appeared first on Sales & Marketing Management. Think onboarding isn't a priority? Think again. As much as 20% of employee turnover happens in the first 45 days. One-third of new hires look for a different job within the first six months. Solid starts are vital to long-term success. Special Report

Stop Investing in Forgettable Learning Events

Learning isn’t an event, it’s a process. One-time training events deliver low retention and poor results. Providing continuous learning with an online presence boosts sales rep readiness and shortens sales cycles. Learn best practices to upgrade learning and improve ROI.

Four Questions to Predict Your A-Player Retention

SBI Growth

The “war for talent” dominated headlines and SBI client conversations across 2021, with attrition rates ranging from 25-60%, and leadership teams scrambling to both backfill open roles and future-hire sufficient headcount to achieve growth goals. type-article

Retention is the New Growth – Why Customer Success Is Critical Today

SBI Growth

Going into 2020, Market Leaders were already counting on the majority of their revenue coming from their existing customer base. Most companies build their 2020 Revenue plans on an assumption of GDP growth, and this assumption has shifted. As my.

Can You Improve Client Retention?

Smooth Sale

Attract the Right Job or Clientele: Can You Improve Client Retention? Companies employing sales representatives are typically on the lookout for how to improve client retention. So how can you improve client retention? Sales Tips: Improve Client Retention.

Client Retention: It’s Personal

Sandler Training

The post Client Retention: It’s Personal appeared first on Sandler Training. Blog Posts Customer Relationships account management account retention client relationships

How Marketing Leaders Are Supporting Acquisition, Nurture, and Retention

SBI Growth

Since the turn of the millennium, mastering and perfecting the Customer Experience (CX) has been a goal for Marketing Leaders. Through CX strategy, leading revenue marketing teams will uncover areas of friction and process as a continuous feedback loop between.

How to Drive Revenue Through Retention Marketing & Sales Enablement

Speaker: Ruth Stevens, President of eMarketing Strategy

In a pandemic, it’s more important than ever to focus on retaining and expanding current customers. So, how can sales and marketing support the retention effort? Join Ruth Stevens as she dives into this fast-paced session and reviews the 7 key strategies for current customer marketing, to enable sales and expand customer value.

4 Ways for CMOs to Partner With Customer Success to Execute a Stellar Retention Play

SBI Growth

Research also shows that a 5% increase in customer retention can generate up to 125% in profits. Given the current economic conditions, customer retention is. It costs seven times more to attract new customers than it does to retain existing ones.

Critical Elements of Proactive Client Retention

Sandler Training

Everyone loves a good quiz and the Sandler Research Center has a tricky question for any business leader responsible for customer success or net revenue retention. The post Critical Elements of Proactive Client Retention appeared first on Sandler Training.

Outside The Box Ideas for Better Client Retention

The Center for Sales Strategy

Client retention is and will always be pivotal for the success of businesses. In fact, client retention is a true measure of the experiences an organization delivers to its clients. key account growth client retention

Why a Chief Customer Officer Is the CEO’s Key to Customer Retention

SBI Growth

Appointing a Chief Customer Officer Who Owns the Retention Number. Corporate leaders around the world are all reacting to the tragic events and economic impact of the past few months. In order to weather the storm and come out on top.

Reinforcement: The Key to B2B Sales Rep Training

Billions of dollars are spent on training events each year, but without reinforcement your B2B sales reps forget 70% of that information in one day! Learn strategies for keeping the momentum of your message going, increasing rep retention, and improving the ROI of your training events.

Improving Your Customer/Client Retention – Video Blog

MTD Sales Training

Customer/Client Retention building a loyal client base client retention customer retentionAs a sales person, I’m sure you are aware how important it is to develop a loyal client base as this will provide a great level of security for your business through the down periods that all. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Challenges of Employee Recruitment and Retention

Janek Performance Group

Recently, Janek Managing Partner Nick Kane joined Selling Power CEO Gerhard Gschwandtner to discuss today’s challenges of employee recruitment and retention. The post Challenges of Employee Recruitment and Retention first appeared on Janek Performance Group.

The 5 P’s of Sales Talent Motivation and Retention

SBI Growth

The most difficult challenge leaders will face in 2021 is motivating personnel. Even with a new prospect or a new project, for most employees, the outlook is another year of virtual meetings that highly resembles 2020. In this environment, how.

6 Marketing Strategies for B2B Customer Retention

Sales and Marketing Management

To promote customer retention and strengthen your B2B marketing scheme, we’ve assembled this list of six key strategies you can use. In every B2B industry, the quality of customer service is closely connected to customer retention. The move will, in turn, improve every facet of your cooperation with businesses and cause even better customer retention stats. Author: Serena Dorf Business-to-business marketing is one of the most challenging facets of the marketing industry.

Legendary Presentations: eLearning, Sales Collateral, and Defeating Death-by-PowerPoint

Speaker: Richard Goring, Director, BrightCarbon

By the end of this session, you’ll be ready to: Capture attention and maximize retention in a tiny amount of time. Presentations have a well-earned reputation for being terrible snooze-fests full of boring bullets and Death by PowerPoint.

How to Focus on Customer Retention to Acquire New Accounts

Alice Heiman

So why not focus on customer retention? . This may seem obvious, but a Forbes Insights Study showed that less than a third of business executives consider customer retention a priority. Attract New Customers.

Six engagement tricks for better customer retention


Customer retention is more budget-friendly than investing your time and money on finding new customers. Research done by the Harvard Business School proves that improving customer retention by 5% increases profit by 25-95%. What is customer retention?

Retain the Base: Why Net Retention Rate Is a Critical Measure of Success for 2022

SBI Growth

Alex Schultz, the Chief Marketing Officer and VP of Analytics for Facebook, once said that “Retention is the single most important thing for growth.” Indeed, "retention is the new growth" has become a common mantra for corporate leaders in recent years.

Success During the Pandemic – Customer Retention Is Key


Those seven topics included: Content personalization Customer engagement Customer insight Customer loyalty Customer retention Loyalty software Net Promoter Score. Thriving companies in 2020 shared a common trait: a product customers want that is simple to use and easy to access.

It’s Time to Stop Obsessing Over Leads

If leads are no longer the main goal for your marketing and sales teams, what should you focus on instead to measure success? And how can you optimize your program to create more qualified sales opportunities, faster? Download the eBook today to find out how!

5 Steps to a Customer Retention Strategy

Integrity Solutions

What actions can you take to both increase employee engagement and create a customer retention strategy that moves more of your customers from “satisfied” to “loyal”? One of the key tenets of a customer retention strategy is that it relentlessly focuses on value creation.

Retaining Clients leverages an Innovative Customer Retention Strategy

One Millimeter Mindset

Are you creating an innovative customer retention strategy for what is new and next? Consequently, retaining the clients you acquire today and those you target tomorrow drives the future of your innovative customer retention strategy.

A Hopscotch Client Retention Strategy will not boost Client Success

One Millimeter Mindset

If you practice a hopscotch client retention strategy, do not get your hopes up. When your organization embraces a hopscotch client retention strategy, you color within the lines. Reinforcing a hopscotch client retention strategy reinforces “the same” rather than providing the palette for innovation. Do you plan to keep your head down, gazing at your organization’s hopscotch client retention strategy?

Digging Into Customer Churn Data: A Guide to Better Retention


That’s why it’s crucial to compile, analyze, and build customer retention strategies with churn data. Churn rates tell you that retention issues exist, but not exactly which ones.

Churn 139

Promoting Customer Success with Diverse Learning Channels

Speaker: Chrissy Irvine, VP Customer Success, SmashFly, and Hannah Leary, Customer Success Operations Specialist, SmashFly

Whether it’s standing in line at the grocery store or in their Customer Education program, it’s no secret that today’s customers often seek out self-service options. Tune in to learn how (and when) to blend on-demand and instructor-led training, and discover why customer success and scaled education programs go hand-in-hand.

The Comp Plan Recipe that Doubles Rep Productivity & Retention

Sales Hacker

Join this live event and walk away knowing the key elements behind impactful compensation models and how to effectively plan, execute and adjust plans that increase team retention and award productivity.

How a Sales Coaching Platform Can Affect Employee Retention

Sales Hacker

In this breakdown, we look at how sales coaching platforms can affect employee retention and how a dedicated program ultimately boosts rep engagement and job satisfaction – bettering your rate of voluntary turnover and saving you the expense of attrition.

Client Retention After the Tornado


Client retention – now, more than ever. Even a small increase in a selling organization’s major client retention percentage produces exponentially higher revenue and profit increases. But decreases in retention rates can spawn crippling negative impacts.

3 Tips to Boost Customer Retention and Growth

Sales and Marketing Management

According to a study from Harvard Business School , you can boost profitability by 25 to 95 percent by focusing on current customers and boosting retention rates by just five percent. So increase customer retention and growth by treating customers like gold after the sale, monitoring their loyalty, making necessary adjustments to your product and service to boost satisfaction, and maintaining strong relationships with customers online and off.

7 Must-Have Automated Documents for Sales Success

retention by just 5% can increase profits by 25–95%. Retention. retention and engagement. The 7 must-have automated.

[VIDEO] Whiteboard Wednesday: Increase Retention in Sales – with Data (Steve Waters)

DiscoverOrg Sales

Morale is the best indicator of retention on a sales team. And retention is a serious issue. Better data = improved sales retention. The post [VIDEO] Whiteboard Wednesday: Increase Retention in Sales – with Data (Steve Waters) appeared first on DiscoverOrg. Welcome to another Whiteboard Wednesday, hosted by Steve Waters , DiscoverOrg’s Director of Sales.

3 Ways to improve Your Customer Retention Scorecard

One Millimeter Mindset

Do you have a customer retention scorecard? I offer the following three ways to improve the health of your customer retention scorecard. When you take ownership of not only acquiring, but retaining customers, you develop your own customer retention scorecard. Customer retention matters when it is time to renew that contract. As a result, customer retention matters when there is a negative customer retention scorecard.

Improving Your Customer/Client Retention – Video Blog

MTD Sales Training

Customer/Client Retention building a loyal client base client retention customer retentionAs a sales person, I’m sure you are aware how important it is to develop a loyal client base as this will provide a great level of security for your business through the down periods that all. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

5 Ways to Improve Customer Retention With Storytelling


This statement pops up during every conversation about customer retention for one simple reason— it’s true. But brands can also increase customer retention by enabling customers to visualize a satisfying conclusion. With that being said, resist the urge to manufacture values for the purpose of increasing customer retention. Customer retention hinges on two factors above all else: trust and authenticity. Final Thoughts on Customer Retention and Storytelling.