Eloqua, Marketing, Positioning and Sales Forecasts

Can Artificial Intelligence Make Sales More Human?

Sales and Marketing Management

AUGUST 23, 2018

Together, this combination leads to bigger deals, more revenue, and more accurate sales forecasting. Artificial intelligence in sales does not replace sales reps, it makes them more human. Salespeople leverage that research to better understand buyers, empathize with them, and guide their buying journeys.

Scale

Scale Eloqua Oracle Buyer

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Pointclear

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Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. She is a founding member of the Savvy B2B Marketing blog , and contributes regularly to the Content Marketing Institute blog.

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Can Artificial Intelligence Make Sales More Human?

CMOs: Wield Powers of Influence to Gain a Seat at the Executive Table

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