Zoominfo

JULY 2, 2020

Without getting too much into the nitty-gritty complexities of it, marketing automation campaigns send specific content (that you’ve programmed) to leads based on certain behaviors and data. Let’s look at an example: You send out an email to leads encouraging them to sign up for a webinar. Invest in training.

Marketing 246

Marketing Webinar Metrics Reachforce Top of Funnel 246

Zoominfo

JULY 2, 2020

Without getting too much into the nitty-gritty complexities of it, marketing automation campaigns send specific content (that you’ve programmed) to leads based on certain behaviors and data. Let’s look at an example: You send out an email to leads encouraging them to sign up for a webinar. Invest in training.

Marketing 113

Marketing Webinar Metrics Reachforce Top of Funnel 113

LeadBoxer

DECEMBER 8, 2019

To market to these existing customers, make content that will help them get more out of your product. Consider offering free training sessions or reports that analyze how effectively they’re using your product. Source This isn’t easy to do manually, but some vendors exist that can help compile lists for you, including ReachForce.

Account Based Marketing 89

Account Based Marketing Account Software Software 89