A Guide to Marketing Automation
Zoominfo
JULY 2, 2020
Let’s look at an example: You send out an email to leads encouraging them to sign up for a webinar. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Invest in training. Professional training may seem pricey, but ultimately, this step will save your organization in the long run.
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