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A Guide to Marketing Automation

Zoominfo

Let’s look at an example: You send out an email to leads encouraging them to sign up for a webinar. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Invest in training. Professional training may seem pricey, but ultimately, this step will save your organization in the long run.

Marketing 246
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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

Consider offering free training sessions or reports that analyze how effectively they’re using your product. Source This isn’t easy to do manually, but some vendors exist that can help compile lists for you, including ReachForce. For example, pair a CMO at your organization with a CMO at the prospective company. in revenue.

article thumbnail

A Guide to Marketing Automation

Zoominfo

Let’s look at an example: You send out an email to leads encouraging them to sign up for a webinar. According to research from Marketo and ReachForce, sales ignores up to 80% of marketing leads. Invest in training. Professional training may seem pricey, but ultimately, this step will save your organization in the long run.

Marketing 113