Beyond the Beginning: Refining Your Triggered Email Program in the Age of Personalization
Appbuddy
SEPTEMBER 24, 2020
Social media integration. Behavioral data may include engagement with email, actions taken on the site or social media, and more. If you are looking for more detailed information from a subscriber via survey, consider offering an incentive to sweeten the deal, such as the chance to win a gift card. B2B: HubSpot.
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