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4 Surprising Data Points Email Marketers Should See Before Black Friday

Appbuddy

But we all know that promotions around the globe now start in early October and ramp up at the beginning of November. To answer this, let’s look at a sample scenario: Company X has a list of one million email addresses that they would normally use to promote their Black Friday sale. Peak Season is Getting Longer.

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An Antispam Masterclass for Great Email Marketing

Appbuddy

Carefully monitor the negative impact prospecting mailings (sent by affiliate partners, for example) can have on first-party campaigns. Mathieu was on hand to discuss Validity’s data partnerships, and how they help to promote good senders, block bad senders, and provide actionable insights to maximise deliverability.