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Solving the CRM Problem

Understanding the Sales Force

CRM doesn't provide management with an accurate forecast. CRM is viewed as busy work rather than a tool. Last week I spent 90 minutes with another client (8 people from Operations, sales, customer service, and marketing) showing them how CRM could be the answer to their inaccurate forecasts and pipeline reports. Please join us!

CRM 215
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'Sales Process' Is In The Air

The Ultimate Sales Executive Resource

Ardath Albee in her book “eMarketing Strategies for the Complex Sales” proposes a marketing flavored look on the buyer's journey. Landslide has a similar offering for building a sales process. There is an ever growing number of tools under the Sales 2.0 Network Landslide. What are your thoughts on this? Where am I wrong?